Chef of knowledge

The weeks of culture in Lombardy

Client: Sistema integrato di valorizzazione dei beni culturali e delle culture

Action: Media relations. Promotion of more than 200 events per year and the opening of 60 cultural dwellings and artworks during a 9 day-period.

The project: 16 Municipalities around Milan involved into a territorial Expo Covenant of Majors. “The Weeks of Culture” project was an outstanding occasion of institutional cooperation to promote the existing district assets and the culture and arts networks.